Sahra Linen

(Client)

Sahra Linen House

(Discipline)

Identity, campaign

(Year)

2026

Repeat orders in six months

(The brief)

A linen label shot like a catalogue. We took it to the dunes and gave it a voice as warm as the cloth.

Sahra made beautiful linen and photographed it on hangers. Customers loved the fabric and forgot the name.

We built a single bold wordmark, one sand tone and a campaign shot at noon in the desert, where the cloth moves like the wind.