Saltwater

(Client)

Saltwater Hotel

(Discipline)

Naming, identity

(Year)

2024

92%

Summer occupancy, year one

(The brief)

A nine-room hotel on the rocks with no name and no website.

A nine-room hotel on the rocks with no name and no website.

A nine-room hotel on the rocks with no name and no website.

The owners had a house on the sea and a plan to fill it.

We named it, built a quiet identity of linen tones and tide tables, and launched a site that books direct.

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